Stockholm (NordSIP) – Recognising and promoting talent seems to be high up on the agenda at Nordic asset manager Storebrand. Only recently, the fifth largest asset manager in the Nordic region revealed that an internal recruit, Mia Nyberg, would be taking over as CEO of Storebrand Fonder. On 19 June, the company announced the appointment of another talented employee from within its own ranks, Anna Jönsson, as the new CEO of the Swedish branch of Storebrand Asset Management.
One advantage of joining from within the organisation is that Jönsson already has a clear vision of what she wants to achieve in her new role. “My focus will be to further strengthen Storebrand Asset Management’s role in Sweden as a strategic and local partner to our Swedish clients,” she shares with NordSIP. “We have long been leading the way in sustainability within traditional asset classes. Now we see that customers are facing a scenario where they want to broaden and diversify their portfolios without compromising on sustainability. Through our multi-boutique concept, we can offer a range of alternative asset classes, such as real estate, infrastructure, and private equity. Alternatives can be uniquely positioned to generate returns for investors while addressing some of the world’s most pressing challenges.
Jönsson, who will assume her new role immediately, has been working at Storebrand Asset Management since 2017, most recently as Head of Institutional Clients and Distribution. Her long experience in the asset management industry features leading positions at, among others, Öhman and FactSet. Jönsson, who is a Chartered Financial Analyst, has also for many years served as president of CFA Society Sweden.
It is obvious that Jönsson is both knowledgeable in and passionate about sustainable investing. She holds a Certificate in ESG Investing issued by CFA and is highly aware of these issues’ importance, especially in the Nordic context. “Sustainability has been a central theme for institutional investors for a long time and is one of the primary reasons both customers and employees cite when choosing us,” explains Jönsson. “My role will largely consist of being responsive to the Swedish market’s needs to understand where we can best support our clients to always remain relevant. We aim to make it easy to make the right choices and provide guidance and support regarding regulations and reporting, among other things.”
Commenting on Jönsson’s appointment, Jan Erik Saugestad, CEO of Storebrand Asset Management, notes that the Swedish contribution to the company’s growth has been significant. “With Anna representing markedly our Swedish operations, we are strengthening our local presence,” he adds (in Swedish).
As to Jönsson herself, she has her priorities straight from the start: “Our goal is to assist institutional investors in their challenges as a long-term partner,” she says. “We aim to achieve this with our one-stop shop that gives easy access to a diverse range of solutions and asset types, including real assets, all with the support of a single dedicated client advisor.”
